Join us for the third in our series with Squonk Opera. Reaching Your Audience: Strategies for Marketing delves into basic marketing ideas, press kits, websites, and social media. Special Guests: Michele de la Reza of Attack Theatre and Public Relations specialist Diane C. Wuycheck.

Light Refreshments provided.

Now, more than ever, Pittsburgh arts organizations and their funders are looking for ways to increase capacity while spending less money. Many are finding that collaboration is an effective way to sustain programs while dealing with financial challenges in both good times and bad. Have you wondered which other arts and culture organizations may be thinking about similar strategies to your own? Join us for this brainstorming and matchmaking session!

CollaborAction is the first event presented as part of Strengthening Pittsburgh Arts, a program funded by the Kresge Foundation designed to build the capacity of nonprofit arts and culture organizations in the Pittsburgh region that have been impacted negatively by the economic downturn.

This session is FREE. Please register online or by calling ProArtsTickets at 412.394.3353.

Come together with arts managers from around the region to answer the vital question: In what ways can arts marketers and arts educators work together to grow Pittsburgh’s arts audience? The evening features hands-on fun in the Children’s Museum’s newest exhibition Pittsburgh: Yinz Play, followed by a rousing, participatory workshop designed to get all the ideas on the table for cross-sector, silo-busting collaboration. Because if there’s one thing we can all agree on, it’s that we’d like there to be more fish in the arts audience pond.

Join us for the final in a series of four workshops with Squonk Opera for this discussion on touring. This all day session is divided in two parts: Presenting and Touring. 10:00 - 12:00 and Pennsylvania Performing Arts on Tour (Penn PAT), 12:00 - 2:00 PM. Moderated by janera solomon, Executive Director, Kelly Strayhorn Theater.

In the first session, we will discuss some basics of touring including: setting up and handling touring, booking conferences, joining presenting associations, the pros and cons of an agent and building relationships with presenters.

In the second part of the session, PennPAT Director Katie West will offer a workshop for Pennsylvania performing artists interested in applying to be included in the 2011 PennPAT Artist Roster .

Jackie Dempsey & Steve O'Hearn, Squonk Opera w/ PennPAT Executive Director Katie West

Light lunch provided. Space is limited. Registration required.

Check this page often for additional details and RSVP info.